Why Fervor

Fervor helps leaders and teams with high ambitions step bravely in clearer directions – paths founded on healthier confidence and results.


Whether your journey is a steady evolution or a dramatic change, you will move forward to claim your unique vision for the future.

Through a trusting, thought-provoking and candid approach, Fervor helps you propel forward by:

  • Turning a lens of discovery on yourself and the world around you, uncovering your true, authentic nature
  • Challenging your current beliefs and behaviors that may be getting in your way
  • Empowering new creative ideas, possibilities and solutions with you
  • Enabling you to devise clear actions and commitments to follow
  • Sharing direct feedback, deep care, and insight along the way

Who Works with Fervor

Fervor partners with leaders and teams who are committed to courageous learning for purpose-driven, high impact futures.


You may have a vision but are unsure of how to get there. Or you are confronting essential change or find yourself stuck at a crossroads. In every case, you are committed to the vulnerability, learning and accountability that come with coaching.

Fervor clients include:

  • Leaders from private and public sectors, from the executive-level through to budding prospects.
  • Business owners at various stages of their trajectories – from an idea to start-up, to scaling and succession.
  • Individuals on a quest for change or navigating transition in their careers.

Fervor clients share common traits – they crave authenticity in their lives and work and understand that inner growth is crucial to deeper fulfillment and success.

Fervor also serves:

  • Teams who desire clearer understanding of one another, the team dynamics, collective purpose, future vision and connection with stakeholders inside and out. Building trust and focus through coaching can in turn boost morale and the overall performance of the team.

Success with teams hinges on commitment to the work, to one another, and then on the follow-through with learned practices and shared goals.

Located in beautiful Victoria, B.C., Canada, Fervor works with clients in Canada, the U.S. and overseas. Whether in person or virtually via confidential channels, our collaboration will produce results.

Eva Van Krugel, Founder and ACC, CEC

Who You Work With

Eva Van Krugel, ACC, CEC, CPQC, Leadership & Team Coach, Facilitator

A former executive within organizations, Eva is known for connecting on a deeper level with people to unearth new insight and what’s possible, so they can step bravely in clearer directions – paths founded on healthier confidence and results.

As an Associate Certified Coach, Certified Executive Coach and Certified Systemic Team Coach, Eva is also a Certified EQ-i 2.0 practitioner, Harrison Work Preferences Inventory accredited, Dare to Lead™ Trained, Positive Intelligence (PQ) Certified, a Certified TypeCoach Practitioner, leadership trainer, strategy facilitator, and member of the International Coaching Federation.

Eva brings unusual perspective to coaching and facilitation, having worked as a senior strategy and marketing leader in the UK and Canada for over 20 years. Today, Eva has trained her focus and business experience on what she loves to do most; inspiring courage, confidence, and high effectiveness in leaders and teams as a coach.

She is known for her positive impact on clients desiring purpose-driven advancement to attain their bold visions for the future. She is candid, strategic, creative and deeply caring in her approach. And, she is committed to helping clients to live their most authentic and fulfilling futures.

With her extensive business experience, Eva has lived the realities her coaching clients face. She understands the grit, collaboration and devotion it takes to deliver results in complexity and change. With a clear focus on people, purpose, ingenuity and ongoing learning, Eva also knows what it takes to lead highly engaged, results-driven teams and businesses. As an example, Eva achieved 100% Engagement alongside tangible business growth during significant change in her last executive role.


Her clients have spanned global, national and provincial organizations primarily in public and private sectors. She brought creativity and passion to complex, large-scale initiatives, and recognized repeatedly in the marketing industry for delivering positive impact.

Throughout her career, Eva has led collaborative ideation sessions producing clear, rewarding and actionable outcomes. Eva uses creative problem solving and participatory methods in facilitation. She has also run a myriad of workshops and presentations generating memorable learning and engagement with her clients.

Eva is a committed learner, keen to stay ahead of the curve with her client’s needs in mind. She is also fiercely devoted to supporting cultural diversity in volunteer and professional capacities, particularly women, multicultural and LGBTQ2+ communities.


Sometimes assignments require niche, specialized skills, or, that more hands are on deck to deliver the work. Fervor is proud to be able to tap into a loyal, knowledgeable, highly credible coaching community with wide-ranging credentials. Name the challenge, Fervor will deliver the team to meet it with integrity, or refer you to the right talent.

Fervor’s Ethical Practice Statement

Fervor abides by the ICF Code of Ethics in coaching practices and overall conduct. A strong moral and ethical code guides Fervor, influenced by principles of integrity, honesty and respect, establishing trust in connections with others.


Fervor practices the best-known discretion to never enter conflicts of interest in coaching clients, in communities of practice and in day-to-day life. In instances when anyone connected with Fervor is unsure, we seek guidance from the ICF and coaching community.

Prior to proceeding with a coaching relationship, Fervor requires a mutually agreed upon and signed contract with clear terms of engagement with every client (and sponsor as applicable) to set expectations and garner alignment proactively. With the utmost confidentiality in mind, Fervor maintains such a commitment on behalf of clients both during and after contracts, provided they are not at risk of harming themselves or others.

Clear on the distinction between coaching, mentoring and therapy, Fervor practices in alignment with credentials and competencies in the coaching realm. It will be identified when mentoring or therapy might be more appropriate and offer referrals for support in those spaces. Dedicated to optimal service, relevance and meaning for clients through the coaching practice, Fervor is eternally committed to practicing learning and growth to deepen and advance skills and the overall offering.